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5/7/2014

Numbers Never Lie - 9 Bind Blowing Statistics About Online Video.

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(1) 190 million Americans (61 percent of the total population) watched an average of 397 online videos in the month of January 2014.

(2) One-in-12 videos was watched via mobile in 2012, the ratio had shifted to one-in-six just a year later in 2013.

(3) The duration of the average online content video was 4.4 minutes, while the average online video ad was 0.4 minutes.

(4) The information contained in a single minute of video is equal to more than 1.8 million written words.

(5) Videos increase people’s understanding of a product and/or service by nearly 75%.

(6) 75% of users visit their marketers website or seek further information after viewing a video.

(7) Real estate listings with videos receive 403% more inquiries than those without them.

(8) 45% of viewers stop watching video after the 1-minute mark.  60% are uninterested by the second minute.

(9) On average, 72 hours of video are uploaded to Youtube every minute.

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